One of many world’s richest folks is already enjoying together with his newest toy.
Thursday morning, information broke that the James Bond franchise, which was already owned by Amazon on account of its 2022 buy of MGM, was altering artistic management. Michael G. Wilson and Barbara Broccoli, whose households had been controlling the franchise for 60 years, retained possession however are passing artistic management to Amazon. The transfer immediately sparked all types of hypothesis and debate in regards to the large company proudly owning such a vital piece of popular culture and the top of Amazon was very happy to weight in.
“Who’d you decide as the following Bond?” Jeff Bezos tweeted quickly after the information. The query sparked all method of followers flooding him with concepts, particularly followers of Henry Cavill, who auditioned for the function again in 2005. Cavill, for the report, is at the moment 41 years outdated, which is in regards to the age the final a number of Bond actors have been once they took over the function.
Whoever sips the following shaken—however not stirred—martini apart, the truth that Bezos has a job to play on this feels vastly disconcerting. A part of the rationale why the Bond franchise has remained so beloved is the top quality demanded by its producers. Now, below Amazon, even when they solid Cavill or one other incredible actor, there’s each likelihood the franchise will get watered down: too many spinoffs, too many model offers, not sufficient consideration. Look what has occurred to Star Wars, Lord of the Rings, Marvel, DC, Star Trek, you identify it previously few many years. As soon as a significant company takes maintain, it squeezes these model names for the whole lot they’re price. And, in the long run, whereas some good issues do come of that, there’s additionally the hazard of oversaturation and a dip in high quality. Which, clearly, has occurred in principally all of these instances.
And, in all of these instances, no less than there have been nonetheless some robust artistic voices within the room: Kevin Feige, James Gunn, Peter Jackson, Kathleen Kennedy, and so forth. Individuals with expertise telling tales. Not Jeff freaking Bezos.
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